KHC 126 – Jessi Gabriel

Join us for a conversation with Jessi Gabriel, director of marketing at Grand Slam Track.

Grand Slam is ​​an elite track event series featuring the sport’s biggest stars in head-to-head competition. Jessi talks about how Grand Slam is helping transform the track world, her experience in marketing in the track industry and more!

Follow along:

Instagram: https://www.instagram.com/cameronrhanes

Twitter: https://twitter.com/cameronhanes

Facebook: https://www.facebook.com/camhanes/

Website: https://www.cameronhanes.com

Follow Jessi:

https://www.instagram.com/jgabriel16/ 

Learn more about Grand Slam Track:

https://www.grandslamtrack.com/ 

Thank you to our sponsors:

LMNT: Visit https://drinklmnt.com/cam for a free sample pack with any purchase

Hoyt: http://bit.ly/3Zdamyv use code CAM for 10% off

Black Rifle Coffee: https://www.blackriflecoffee.com/ Use code KEEPHAMMERING for 20% your first order

MTN OPS Supplements: https://mtnops.com/ Use code KEEPHAMMERING for 20% off and Free Shipping

Sig Sauer: https://www.sigsauer.com/ use code CAM10 for 10% off optics

Grizzly Coolers: https://www.grizzlycoolers.com/ use code KEEPHAMMERING for 20% off

Timestamps:

00:00:00  Grand Slam Track & The Sport of Track

00:06:51  Compensation in the Grand Slam

00:13:20  Jessi’s Knowledge in Marketing

00:20:43  Jessi’s Background, Traveling, & Minnesota

00:26:08  Track Athletes Regimens

00:32:51  Ad Break (LMNT & Ketone-IQ)

00:35:07  Rivalries in Track

00:41:27  The Relationship Between the Olympics & the Athletes

00:54:24  Marketing: Continually Learning About the Industry

00:57:31  Telling Athletes Stories

01:02:31  Finding Media Talent for Grand Slam

01:03:55  Sh*t Talk, Drama,  & Tension Between the Athletes

01:09:12  Eugene Track World Championships & the 2020 Olympic Games

01:14:29  Jessi’s Advice to Athletes from a Business Standpoint

01:19:28  Ben Blankenship: The Endless Mileage Project

01:30:35  QA: Will Track Start Hosting Big Guest Appearances?

01:33:58  QA: Will There be Qualifying for the Average Joe Runner?

01:39:12  QA: Resistance from Any Traditional Track Organizations?

01:43:04  QA: Your Opinion on Ultramarathons in the Olympics?

01:49:05  Outro

Keep Hammering